2. INFORMATION COLLECTION PRACTICES
2.1. TYPES OF INFORMATION COLLECTED
(a) TRAFFIC DATA COLLECTED. We may automatically track and collect the following categories of information when you visit our Site: (1) IP addresses; (2) domain servers; (3) types of computers accessing the Site; and (4) types of web browsers used to access the Site (collectively “Traffic Data”). Traffic Data is anonymous information that does not personally identify you but is helpful for marketing purposes or for improving your experience on the Site. We also use “cookies” to customize content specific to your interests, to ensure that you do not see the same advertisement repeatedly, and to store your password so you do not have to reenter it each time you visit the Site.
(b) PERSONAL INFORMATION COLLECTED. In order for you to access certain information and services that we offer via the Site, we may require you to provide us with certain information that personally identifies you (“Personal Information”). Personal Information includes, but is not limited to, Contact Data (such as your name, mailing address, and email address); (2) Financial Data (such as your account or credit card number); (3) Demographic Data (such as your zip code, age, and income); and(4) Business Data (such as company and business information). If you communicate with us by email, post messages to any of our chat groups, bulletin boards, or forums, or otherwise complete online forms, surveys, or contest entries, any information provided in such communication may be collected as Personal Information.
2.2. USES OF INFORMATION COLLECTED
(a) COMPANY USE OF INFORMATION. We may use Personal Information to send you information about our Company or our products or services, or promotional material from some of our partners, or to contact you when necessary, to verify your qualifications for certain products or services and to bill you for products and services, and to customize and tailor your experience on the Site, displaying content that we think you might be interested in and according to your preferences.
(c) USER CHOICE REGARDING COLLECTION, USE, AND DISTRIBUTION OF PERSONAL INFORMATION. You may choose not to provide us with any Personal Information. In such an event, you can still access and use much of the Site; however you may not be able to access and use those portions of