In Episode 13 of the Lion’s Share Marketing Podcast, Michael McMillan discusses the necessity for businesses to integrate their sales and marketing teams. Mike begins by sharing some of his background and experiences that led him to find a strategy that has proven to be successful in integrating two seemingly opposing teams and getting them to work together to generate more revenue.
EP 48: Cleaning Up Your Marketing | Christina Volgyesi
EP 42: Finding NEMO’s Brand | Kate Paine
EP 40: Programmatic Tips & Tricks | Justin Hipps
EP 38: Global Retail Strategy | Phil Leahy
Ep 16: Taking Note of Marketing Best Practices with Evernote | Andrew Malcolm
Ep 15: Searching for Better Digital Marketing with Google | Josh Weum
Ep 14: Global Ecommerce Strategy | Charlie Cole
Ep 13: Integrating Your Sales and Marketing Teams | Michael McMillan
Ep 12: Kickstarting a Brand | Dan Farris
In Episode 12 of the Lion’s Share Marketing Podcast, listeners get a sneak peak into what it takes for kickstarting a brand. Dan Farris, CEO and founder of MODRN MAN, shares the motivation behind starting this new venture, the process of launching his products, as well as some of the challenges he has encountered along the way.