In Episode 11 of the Lion’s Share Marketing Podcast, we have invited attorneys Matt Staub and Nasir Pasha to share their legally sound marketing expertise about sponsored ads, the FTC, privacy policies, terms of service, copyright infringement, and more.
Ep 10: Tackling PR With The LA Chargers | Scott Yoffe
In Episode 10 of the Lion’s Share Marketing Podcast, we’re tackling PR with the LA Chargers’ Assistant Director of PR, Scott Yoffe. Scott shares his experience working in the sports industry by telling his story about how he first started working with the San Diego Chargers.
Ep 9: How Boring Businesses Can Leverage Social Media | Kristin Ludwick
Ep 8: SEO Trends, Tips, & Tricks | Kenny Soto
In Episode 8 of the Lion’s Share Marketing Podcast our guest, Kenny Soto, offers insight on SEO trends and shares some tips for marketing leaders. Kenny works to identify who the clients’ target audience is and then crafts the right marketing strategy to attract customers through Google and other digital channels.
Ep 6: Stronger Social Content & Search | Jeff Johnson
In Episode 6 of the Lion’s Share Marketing Podcast our featured guest, Jeff Johnson, offers insight into stronger content, social, & search as well as what small business owners and marketing teams can do to overcome them. Jeff begins by narrating his experiences working with small businesses and how this influenced him to launch The National Association for Small Business Digital Marketing (SBDM).
Ep 5: Marketing to Millennials | Tom Hume
In Episode 5 of the Lion’s Share Marketing Podcast our featured guest, Tom Hume, offers insight into techniques to attract Millennials to purchase established products. Tom begins by retelling his success in reducing the average age of Toshiba buyers from 48 year olds to 38 year olds. Learn more about his methods of marketing to Millennials.
Ep 4: Why Building Authority is Essential | Gene Hammett
In Episode 4, learn about Gene’s journey and the importance of building authority. Gene dives into how to build your authority, the reason people get nervous with public speaking, and how you can improve in these areas through courses.
Ep 3: E-commerce, Re-Platforming, & Affiliate Channels | Jeff Cash
In Episode 3, join us for a conversation about e-Commerce, re-platforming and building affiliate channels. Listen in and learn about the importance of constantly keeping your programs in check and never falling into the trap of believing that what worked for you yesterday will work today.
Ep 2: Understanding Brand Voice & Reddit | Brian Swichkow
In episode 2 of The Lion’s Share Marketing Podcast, Brian Swichkow of Ghost Influence, offers insight into the importance of understanding brand voice and shares how he leverages Reddit as a marketing tool. Join us in this conversation about crafting experiences for unique audiences, the similarities between finding target audiences and finding the ideal date, and high personality brands.
Ep 1: Optimizing Websites For Search | Jon Henshaw
In Episode 1, join us for a conversation about site speed, AMP, and Search Engine Optimization and learn more about the steps that marketing leaders should take to prepare for the changes set in motion by Google.